Solutions for Kitchen Manufacturers
We develop Digital Distribution solutions for fitted kitchen manufacturers.
For kitchen manufacturers, it is crucial to begin with strategic consulting to establish a well-defined digital distribution strategy. This involves determining the necessary tools and resources to effectively implement the strategy, typically including interfaces and content management solutions.
The process of purchasing fitted kitchens is time-consuming and typically involves multiple interactions. In this regard, it is crucial to establish strong organic visibility on search engines. This, combined with well-designed interfaces and compelling content presented on the company portal, can generate a consistent flow of Qualified Traffic to the Sales Network.
The primary objective of an info-commerce project for a kitchen manufacturer is precisely to enhance brand visibility and convert this visibility into qualified traffic to their kitchen stores, whether they are multi-brand or mono-brand.
The kitchen sector is known for its intricate design and logistical complexities, especially concerning measurement and delivery services, including assembly. However, with the right vision and dedicated technology, it is possible to establish successful e-commerce projects for selling fitted kitchens online.
In our services for online kitchen sales projects, we provide consultancy to support the initiation of internal Customer Service and Transaction Management activities. Alternatively, we offer a Digital Intermediation service, allowing fitted kitchen manufacturers to concentrate on their core specialisation, which is the production of kitchens.
The kitchen furniture market is highly competitive, and it is relatively concentrated compared to other segments within the Furniture sector. However, a kitchen manufacturer with adequate production capacity and a long-term vision can, with our assistance, conceive and launch its own DNVB (Digital Native Vertical Brand). This involves creating a new brand that is specifically designed for Digital Distribution, focusing exclusively on the kitchen sector.
The collections of kitchen furniture manufacturers are known for their complexity, especially when it comes to material sample books. Not only do they encompass a wide range of specific materials and finishes for shells and doors, but they also include numerous materials and variants for countertops.
The Material Digitisation service, along with its online publication, offers tangible benefits in terms of utilizing the collection's sample book. It does not replace the physical sample book but serves as a complementary tool by providing accessibility to anyone with an incredibly realistic visual representation. The Digital Sample Book also allows for the development of texture maps, which are essential for creating photorealistic renders and operating graphic configurators.
Our 3cad Graphic Configurator stands as the top solution for kitchen manufacturers in Italy. It is a powerful, parametric configurator renowned for its exceptional real-time rendering capabilities and efficient management of linear elements. Additionally, it seamlessly integrates with the company's ERP system and CNC machines.
This solution not only enhances sales at kitchen shops by offering a superior user interface compared to competitors but also contributes to cost reduction in order development. It caters to both B2C and B2B scenarios, enabling the complete digitisation of the purchasing process, from the company portal to the digitisation of physical mono-brand shops.
Want to know more?
Contact us